What Acquire Customer Is And How We Calculate It
Learn what Cost to Acquire is
Written by ConversionFly HelpLast update 4 years ago
The Cost to Aquire a Customer depends on the Ad source cost that you had to use to acquire the customer.
Simply put, the Cost to Aquire a Customer can be calculated by simply dividing all the costs spent on acquiring more customers (marketing expenses) by the number of customers you acquired in the period of time the money was spent.
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